Social Media is everywhere and it is starting to play a major role in the workforce as part of a company’s marketing strategy…the question becomes…

There are many definitions for a brand ambassador, but I feel a brand ambassador is someone that knows your brand, is passionate about it and is…

Interactive websites. Social websites. Websites as a communication tool. More and more we’re hearing these phrases and wondering “ what do they mean?”…

The message seemed innocent enough, if a little out of left field. “Jay, just reaching out to see how things are going during these times…” it began…

At Digital Echidna, we all work together – with our clients – to find the best business solutions for their particular needs. There is no one-size…

The first stable release of Smart Date delivered on my original vision for the module, namely, the need for a more app-like editor experience and…

Many hospitals are a two-headed beast, composed of a public-facing healthcare organization and a supporting fundraising organization -- often called a…

It’s a fine line between telling a story and being a shill – and, for business writers and media-types alike, I define that line using the following…

Canada Day is fast approaching – and as Canadians we have so much to celebrate. I believe that Canada’s greatest strength is its diversity. We have…