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Echidna Blog

‘Required’ Reading for Project Success

When it comes to developing the right digital solution for you and your customers, it’s important to not only understand what you think know but also…
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Echidna Blog

Improving Site Performance: A Deeper Dive on Page Load (Part Two)

In the previous installment, I talked conceptually about how to approach testing and what we are trying to learn. This time we’re going to get our…
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Echidna Blog

2013 – Communications Breakdowns

Last week, we kicked off our 2013 recap with an article titled, " 2013 – The Year We Learned How to Connect," which looked at three key trends in…
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Echidna Blog

A Note of Thanks

This weekend, we in the Great White North, celebrate Thanksgiving. It's a time of family, togetherness, and, of course, a three-day weekend. I wanted…
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Echidna Blog

An Introduction to Sarah, Echidna's Accessibility Consultant

My colleague Jay Menard has written several great posts on website accessibility and the AODA in particular. He has covered why compliance is…
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Drawing of various charts

The Benefits of Using Google Analytics 4

Google Analytics 4 provides a robust and forward-thinking solution to providing an effective omni-channel experience, accurately tracking the customer…
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A laptop with a generic SEO platform window.

The Hidden Costs of Relying on ChatGPT for SEO: How AI is Reshaping Search Behaviour

With the 2025 holiday season right around the corner, one major factor that is shaping consumer behaviour is the rise of AI and large language models…
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Echidna Blog

Helping Opportunity’s Knock Be Heard by All

There are a tonne of quotes relating to “opportunity” knocking. Many of them focus on responding to its call, seizing the day, and responding. But, if…
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Echidna Blog

Accessibility Matters - Exploring the Hows and Whens of Alternative Text

The most frustrating part of accessing the web as a blind user, in my opinion, is images. Whether they're infographics or pictures used to add a…
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Echidna Blog

Drupal 9 Is Here: Now What?

We are a team of 80+ people in London Canada, and we also belong to a global open-source Drupal community of millions. Across the world today, all of…
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  • Solutions
    • Digital solutions that deliver results.
    • Marketing Services
      • Paid Media & Digital Advertising
      • Email & SMS Marketing
      • Search Engine Optimization
      • Performance Ad Creative
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      • User-Centric Design
      • Development & Integrations
      • Content Strategy & IA
      • Managed Services
      • Content Supply Chain
      • Digital Asset Management
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      • eCommerce Development
      • ERP & eCommerce Integrations
      • Custom Application Development
    • Data & Analytics
      • Tag Management
      • MarTech Migration
      • Data Visualization
      • Governance & Compliance
      • CDP Strategy
      • Analytics Audits
      • Google Analytics 4 & Performance Reporting
  • Industries
    • Expertise in your industry.
    • Commercial
      • Omnichannel Retail
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  • Case Studies
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    • Partnering with best-in-class technology platforms.
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