“Why do you want to know that? Why does that matter? Isn’t this just a website discovery?” You’d be surprised at the number of times I am asked these…

Certain things never go out of style. But when it comes to content, it behooves you to keep an eye (and an ear) open for terminology and language that…

For consumers, competition is always better -- it improves motivation, supports competitive pricing, and offers flexibility. For Canadian companies…

Let’s take a look at three award-winning sites today, to see beautiful examples of modern design that exercise UX, UI, information architecture, and…

Hackathons. These marathon computer-programming competitions generally involve spending the day (or days) with strangers, forming teams around a…

I was worried we were going to be the digital equivalent of the Buffalo Bills there for a second! All kidding aside, I can’t express how grateful I am…

Who We Are Echidna is a web development team, specializing in Drupal, with a track record of providing our clients with an exceptional experience both…

For many organizations, a video is a great way to introduce clients to your business. It provides a quick overview, helps people visualize the…

Relationship Marketing is defined as “a marketing practice that recognizes the long term value of customer relationships and extends communication…