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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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A collage of images from events attended by Northern's Jay Ménard.

From AI to Accessibility: Reflections from the Higher Education Conference Circuit

Author Jay Ménard One of the great things about travel is the understanding that, while we may come from different backgrounds and have different…
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CDP

Building a Future-Ready Customer Data Infrastructure: Types, Use Cases, and More

Today, brands can move beyond the traditional one-to-many personalization approach and deliver unique experiences tailored to each individual customer…
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Echidna Blog

An Introduction to Sarah, Echidna's Accessibility Consultant

My colleague Jay Menard has written several great posts on website accessibility and the AODA in particular. He has covered why compliance is…
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Echidna Blog

Facebook adopts a democratic policy process

Merely weeks after quietly changing their terms of service, Facebook attempts to minimize the backlash by letting its members have input into any…
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Echidna Blog

Going Mobile ...

I am not spilling any trade secrets by stating - web browsing on mobile devices is on the rise. Mobile handsets are now offering bigger screens…
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Echidna Blog

The Open Source Way

“The Open Source Way” is a new concept for the majority of the corporate world. Prior to the “open source idea”, business processes, ideas and…
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Echidna Blog

Get Excited!

What do you have to get excited about? Perhaps you’re excited because it is FINALLY springtime (well it was last week any ways). Or maybe you’re…
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Echidna Blog

Your Website Needs Ownership

Let me paint you a picture. You’ve been working on your company’s new website for 5 months now. The design is perfect, all of the content has been…
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Card reader photo with card illustrations around

Changing PCI Compliance Standards for eComm Retailers: What You Need to Know

Need to Know As of April 1, 2024, the PCI DSS 4.0 standards have become best practices for processing credit card transactions, with 51 new…
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Echidna Blog

Accessible Hiring: Right Idea; Historically Wrong Approach

Today marks the end of Disability Employment Awareness Month. And as much as Digital Echidna as a company and I, individually, are strongly involved…
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