How Apple's iOS 15 Mail Privacy Updates Affect Email Marketing Optimization
Changes Coming with the iOS 15 Update In the fall of 2021, Apple will be rolling out iOS 15, which comes with new data and privacy updates designed to…
Creating a QR Code Campaign
QR codes might be the most unused and misunderstood of the digital marketing tools out there. Doing a quick Google search exposes just as many blogs…
Hammering Away with the Wrong Communications Tool? That's as Effective as Banging Your Head Against the Wall.
Maslow's hammer states that when all you have is a hammer, everything starts looking like a nail. It's a concept we often see in communications, but…
Growing Your Business by Acting Small II -- Internal
It’s a common refrain amongst businesses as they grow: departments become siloed; co-workers who were at one time intimately aware of all business…
Strong Forest City Roots Have Propelled Echidna’s Growth
Digital Echidna is absolutely honoured to have been named a finalist for the TechAlliance Techcellence Award for Business Growth. We've come a long…
A Celebration of Canada
It's been an exciting few days here at Digital Echidna. Right across the road -- really, all around us -- we're in the midst of SesquiFest -- a five…
Spooktober: Scary Tales of Online Presentations
Later this week, I’ll be presenting at the Bay Area Drupal Camp (BADCamp). But instead of waking up and looking out of a hotel window at the sprawling…
Tips to Ensure Your Advertising (or Campaign) Sign Doesn’t Effectively Say “Stop”
It’s election season in our hometown of London, ON -- actually, it’s been election season since May 9th (we just seem to go from one [provincial] to…
Northern's President & CEO Michael DeLorenzi Selected As 20 Under40 Award Recipient
FOR IMMEDIATE RELEASE: LONDON, ON – October 3, 2017 — London INC Magazine and the Twenty Under Forty Foundation have recognized Michael DeLorenzi…
Building the World’s Fastest Apparel Storefront: Lessons in CX Transformation from the Front Lines of Retail Tech
Guest Author: Leo Griffin As a digital transformation executive who has held senior roles at consumer brand companies including VF Corp, HanesBrands…