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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Wear a Blue Hat Today in Support of Web Standards

Today - November 30, 2009 - is Blue Beanie Day! Wear a blue hat, cap or toque in support of web standards. Why are web standards important…
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Echidna Blog

It's iPhone Day!

Today is the day many Canadians have been waiting for – the release of the iPhone4 in Canada! Now depending on how tech savvy you are or how much you…
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Recognition, Truth, Engagement - Three Benefits of an Effective Intranet

If our collective COVID-19 experience has taught us anything, it’s that having access to reliable, updated information is integral -- and, maybe even…
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Why I Drank the Blue Kool-Aid

This month I celebrate one year at Digital Echidna. Over these past 12 months I've worked with clients exclusively on Drupal solutions. I've…
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Echidna Blog

The Give and Take of Accessibility

Did you know that not all guidelines of the Web Content Accessibility Guidelines (WCAG) 2.0 are required under the Accessibility for Ontarians with…
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Why Buying Likes Will Hurt Your Brand: Caveat Emptor

“So you’re thinking about buying Instagram followers…” That was the subject line of an email that I received from a reputable social media aggregator…
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Guerrilla Marketing Campaign

The Game of Graces was a popular game for females in the early 1800’s. The game was invented in France and was thought to be a “proper game”…
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It's a New Year, Let's Re-Vamp Our Message

Well, it’s 2011 ( Happy New Year everyone!) and time to start thinking about your online marketing strategy. A key ingredient to having an effective…
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Not So Black and White - Or Black and Blue or White and Gold

Is it blue and black or is it white and gold? The answer doesn't matter; the fact that the question exists at all is fascinating and something to keep…
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Two Sessions Not To Miss At IslandoraCon

Drupal development firms often work with clients who are using Islandora to manage their digital asset repositories. So when Islandora 8 was released…
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