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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

The Business of Politics and Religion: Is it Taboo?

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…
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The Business of Leadership - Managing Humility

Yesterday, I wrote about corporate humility as it relates to self-promotion and CSR efforts. It was a blog that's evolved – and continues to evolve –…
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Don't Let Coke's Experience Hijack Your Campaign Efforts

Your first reaction upon revisiting the fallout from Coca-Cola's #MakeItHappy campaign may be to throw up your hands and say, "Well, this is why we…
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Moving House: Planning to Migrate Your Drupal Website

Think about moving to a new home. No matter how carefully you pack, you wouldn’t expect everything to be clean, organized, and in place the moment you…
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How to Avoid Any Post-Launch Jitters with a Support Agreement

Over the past couple of years, I’ve been Digital Echidna’s support manager and have worked with a large number of clients as part of their post-launch…
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Honestly, Customer Service Starts at “Home”

Whether or not we consciously think about it, our social interactions -- both online and off -- colour our perspectives of the companies and brands…
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Blog Hero - Northern’s Approach to Public Service Partnerships

Northern’s Approach to Public Service Partnerships

Author Titus Ferguson Senior Account Manager Public service organizations are faced with a complex set of changes, challenges, and above all, an…
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Your Chance to Learn to Code with Drupal with Digital Echidna and Ladies Learning Code

We talk a lot about Drupal here at Digital Echidna. As London's only Drupal-exclusive development firm, we have been specializing in the Drupal…
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Has Social Media Ruined Our Social Skills?

In October of 2009, Soren Gordhamer, blogged on Mashable.com “ The 5 Ways in Which Social Media has changed our Daily Lives”. Particularly of interest…
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Reviewing Challenges & Asking for Client Feedback

Okay, so you’ve got your goals, objectives and target audience. You’ve implemented the project to the best of your ability, launched and now it’s over…
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