Maslow's hammer states that when all you have is a hammer, everything starts looking like a nail. It's a concept we often see in communications, but…

We often get requests to ensure that print versions of our sites look just as good as the web version. One of the challenges we routinely face is…

In keeping with the theme that swept President Obama into the Oval Office, change has come to the official White House Web site. Almost at the instant…

In today’s world of excess spam and "bot" (robot) traffic, one line of defense is using CAPTCHA. CAPTCHA ( Completely Automated Public Turing Test to…

YouTube is the industry leader for pre-recorded online video, but Justin.tv claims to be the innovator in online LIVE streaming video. Justin.tv uses…

After getting past the resume and interview stages some employers are not hiring potential employees because of their online social media profiles…

Digital Echidna is proud to have been recognized in Clutch's latest Canadian web development companies leaders matrix, which recognizes leading…

UPDATE July 2020: Cohesion is now Site Studio It’s official, Digital Echidna is part of the Acquia Cohesion Early Adopter Program and is now an…

Many people might say that they "hate their website", but very few can explain why. Now before we go on about the red background or the wrong…

Before starting any communications or marketing project you must understand your target audience. Ask yourself: Who is my primary audience? Who is my…