I still blame high school English teachers. Despite our societal move towards quick, easily digestible, and readily accessible content structures…

Earlier today, one of my favourite sites, Ragan's PR Daily, posted a piece entitled 10 common Blog Writing Mistakes. Unfortunately, the article broke…

Recently, a friend and colleague of mine who works in public relations and social media south of the border posed a question: Do you still blog? It's…

People got it wrong about this whole Mayan Calendar thing. It was never an apocalyptic vision of the future. Rather, the end of that calendar…

While there are no sure things in appealing to your customers, working towards taking higher-percentage shots can help to make your efforts less about…

For many organizations, a video is a great way to introduce clients to your business. It provides a quick overview, helps people visualize the…

When building sites or designing content, some people get too caught up in ensuring everyone is "represented" on a page -- breaking it down into…

I’m of a certain vintage, so I remember the ol’ “ you got your chocolate in my peanut butter” commercial. I was reminded of this the other day when I…

You inherited the company website when you started the job and aren’t sure what technology it uses. Or, maybe a competitor site looks slick and you’re…