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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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A weight balance with a light bulb on the left, and an AI chip on the right.

The Future of Content Creation: Key Insights for Implementing AI Responsibly

AI is now deeply integrated into both our personal and professional lives, and the rate of adoption continues to grow, with 77% of marketing teams…
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Analytics dashboard displaying key performance indicators

How to Turn Your Holiday Data Into Year-Round Sales

Need to Know Fifty percent of holiday shoppers will try out new brands, and 40% will return to familiar retailers during the holidays, creating ample…
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Echidna Blog

Why Your On-Site Twitter Feed Should Fly Away

There’s a great site out there that answers the question of whether you should have a carousel or slider on your homepage . I should probably do one…
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Echidna Blog

Interpreting Your Accessibility Scan

We all want validation. Whether it’s a numeric grade, a hearty thumbs-up, or a big green checkmark. This is especially important when you’ve got a…
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Echidna Blog

Your Best May Not Be Enough - Managing Customer/Corporate Conflict Online

We often talk about how businesses should respond to customers online. We talk about establishing action plans, response protocols, and single-points…
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Echidna Blog

How to Make Mindfulness a Part of Every Day

Earlier this week, we recognized World Mental Health Day. Events like this are wonderful ways to coalesce our collective attention on an issue…
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Echidna Blog

A Note of Thanks

This weekend, we in the Great White North, celebrate Thanksgiving. It's a time of family, togetherness, and, of course, a three-day weekend. I wanted…
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Echidna Blog

Experiencing the Web as a Near Totally Blind User - First-Hand Accessibility Part I

I've talked in detail about specific accessibility improvements that affect me directly as a blind computer user. In a new series that I'm starting…
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Echidna Blog

Why the Sky is Not Falling on Social Media Marketing - But Hopefully a New Day is Dawning

Every once in a while we get a "Chicken Little" social media article about digital marketing and it's impending demise. While it's not true that the…
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Computer showing development code

Drupal Contribution Day Hosted by Northern

With thousands of active contributors to the development of the Drupal open-source content management system, the strength of the Drupal community…
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