The importance of voice search for university and college websites
Colleges and universities are creating new strategies to stabilize their web properties and implement solutions that support our tech-first way of…
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Make Sure the Joke's Not on You -- and Your Brand
Humour has a great place in life. At its best, it can shine the spotlight on those institutions that we hold dear and force us to reconsider the hows…
A Day in the (Possible Future) Life
Today was Take Our Kids to Work Day -- an opportunity for Grade 9 students to spend the day with their parent, family member, volunteer, or family…
The Benefits of Using Google Analytics 4
Google Analytics 4 provides a robust and forward-thinking solution to providing an effective omni-channel experience, accurately tracking the customer…
Tips to Ensure Your Advertising (or Campaign) Sign Doesn’t Effectively Say “Stop”
It’s election season in our hometown of London, ON -- actually, it’s been election season since May 9th (we just seem to go from one [provincial] to…
AODA and You: What’s in it for me?
There is no one right answer as to why you should make your Web site accessible. Throughout this series, we're trying to give you a broad perspective…
Ask and You Shall Receive
Over the years, I’ve had the opportunity to work with companies that were frustrated with the lack of interaction they were getting from their…
Where to Eat at PSEWEB? We Know a Place... Or 20
If you know me, you know that I am on the road. A lot. I like to bring my particular brand of snapping and clapping to trade shows, events, and…
Websites make an impression
The Internet is a leading resource for gathering information. If someone were to research your company on the web, what would they find? Is your web…
AODA and You: Alphabet Soup -- WCAG 2.0 A or AA?
A is the best you can do right? Or is it AA? What does WCAG 2.0 mean again? And what do I really need to do by Jan. 1, 2014 – if anything? What’s the…