How can you cut through the clutter and capture your customer's curiosity when time, clearly, isn't on your side? I'm not going to get into debates…

The old adage states that a picture is worth a thousand words. Those words, however, are not restricted to just the facts and details – they also…

There are two words you’ll never, ever hear me use in discussing what I do: spin and wordsmith. I know some people wear these labels with pride -- and…

I love this line from the Wikipedia entry on the Giant Panda, "Though the panda is often assumed to be docile, it has been known to attack humans…

There are three words that make business writers cringe. More than “ Can you spin this to make it sound good?”; more than “We really need a blog post…

Remember when the idea of a paperless office was a thing? No one would need hard copies of anything: computers and digital technology would supplant…

This blog is by no means political, but it can be inspired by politics. Why? Because at its root successful politics is about communicating a message…

To paraphrase Wilford Brimley, the best reason to ensure your Web site is accessible is simple: “ It’s the right thing to do.” But if you're a…

Let’s think about famous Berts/Burts for a minute: Burt Ward? Burt Reynolds? Burt Young? And, of course, Bert from Sesame Street. What do they all…

We’re thrilled to announce that Digital Echidna’s Fatima Khalid is the recipient of the Women in Communications and Technology’s Leadership Excellence…