Humour can be a powerful branding weapon when wielded appropriately. Generally when used as quick, dagger-like strikes designed to pierce the social…

Echidna is giving away two (2) tickets to Video Games Live! For the first time you will be able to experience the #1 Touring Game Concert in the World…

The Canadian anti-Spam law has been in full effect for just over three weeks now. The sky hasn't fallen, no corporate communicators have been…

The social media environment can be a tricky one to navigate for businesses. After all, you don't want to simply be seen as shoving your brand down…

The Home Page may not be dead – but it's certainly suffering from drive-bys. A few weeks ago, the New York Times' innovation report came out stating…

Every once in a while we get a "Chicken Little" social media article about digital marketing and it's impending demise. While it's not true that the…

In business and in politics, emergencies can flare up that require immediate response – but not all equal responses are created equally. Yesterday’s…

Whether you're developing your site on your own, or maintaining one that's been developed on your behalf, it's always good practice to regularly test…