From the Ask Echidna mailbag we received this question from Ben A., "Is there a good way to deliver bad news in business?" It's an important question…

The best way to learn about your customers, their needs, the challenges they face, and the problems you can solve is by asking them directly. However…

At Digital Echidna, we're committed to open-source technology. In particular, we're proud of our standing as Southwestern Ontario's leading Drupal…

1) Define the Project Team & Stakeholders Early On Web projects are generally of interest to a series of stakeholders within an organization. It’s…

There are two words you’ll never, ever hear me use in discussing what I do: spin and wordsmith. I know some people wear these labels with pride -- and…

It’s a fine line between telling a story and being a shill – and, for business writers and media-types alike, I define that line using the following…

Making one's business or organization accessible to customers, employees, and others is essential -- but that accessibility needs to come through in a…

The quickest route is always a straight line. But when it comes to delivering value to your consumers, that path might need to be a little more…

It was Bootsy Collins, in the Pinocchio Theory, who said, “Don’t fake the funk or your nose’ll grow.” This doesn’t just apply to P-Funk Mythology, but…