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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Social Media Best Practices

Social Media is everywhere and it is starting to play a major role in the workforce as part of a company’s marketing strategy…the question becomes…
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Facing WCAG 2.1 Compliance? Your Guide to Meeting Accessibility Standards

Author Jay Ménard Sometimes, when the future looks uncertain, it pays to look to the past for guidance. For many public sector institutions in the…
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Echidna Blog

What is Google Places?

When you’re looking for a business, product or service where do you search first? Do you turn to the phone book, the newspaper or do you search online…
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To Pinterest or Not to Pinterest

Pinterest, Pinterest, Pinterest. It seems like that’s what everyone is talking about these days! But what exactly is Pinterest and should you be using…
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The Benefits of Open-Source? It's Right There in Black and White (House)

Looking for validation that open-source is the way of the future? Look no further than our neighbours south of the 49th as the White House reaffirmed…
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Echidna Blog

Looking Back to Look Forward

We're just under three weeks away from ringing in the New Year. With the holidays approaching, this is the perfect time to reflect upon the year that…
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AODA at 10 - Slow Progress, Questionable Buy-In

A couple of weeks ago, Jay looked at where we are halfway to the 2025 goal set by the Accessibility for Ontarians with Disabilities Act (AODA). He…
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Echidna Blog

Three Things You Can Do In The Name of 2019 IDPWD

Today is International Day of People with Disabilities -- and to quote one-hit wonder band Europe, it’s the Final Countdown to another accessible…
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On Facebook You Are What You Liked

Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…
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Echidna Blog

Ask your web developer this question...

"Is my site coded with a table-less design?" While table-less web design has been around for years a large number of web developers still don't see…
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