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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Echidna's Spring Migration to DrupalCon

We all know that Canadian Geese migrate south for the winter. But did you know that Canadian Echidnas are heading south in the early spring to attend…
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Improving Site Performance: A New Hope For Fast Sites

A slow site has negative impacts on search engine optimization, can increase bounce rate, and reduce site conversions. Taking a surgical approach and…
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Microvolunteering Online

Have you ever wanted to volunteer, but just couldn’t find the time? We lead busy lives, work 10 hour (or more!) days, sit on multiple committees and…
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The Google Phone (gPhone) Cometh ...

Is the wait finally over for the Google mobile phone? Leaked only a few days ago - Google is doing it again, and making us rethink how we access…
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If You're Different, You Don't Necessarily Have to Be Better

Last week, the client services team at Echidna headed to The Art of Marketing (#TAOM) Conference in Toronto and listened to a variety of speakers such…
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Blue Beanie Day More Relevant Today than Ever

Digital Echidna broke out the blue beanies today to show our support of the annual Blue Beanie Day event! In its 10th year, Blue Beanie Day is more…
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Ask your web developer this question...

"Is my site coded with a table-less design?" While table-less web design has been around for years a large number of web developers still don't see…
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Customer Journey Mapping: Growth and Retention Strategy

You can no longer run a single ad creative, message concept, and landing page across all channels. Understanding how customers interact with your…
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Artificial “Ends” Can Help Kickstart Success

It’s my last post of the year! Well, that’s not entirely true, but for many of us the arrival of Labour Day feels like we’re at the precipice of…
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Building Stories

It's a cultural lesson that resonates with business – when it comes to building a successful story, focus on the people. We recently participated in…
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