I am not spilling any trade secrets by stating - web browsing on mobile devices is on the rise. Mobile handsets are now offering bigger screens…

Yesterday, I attended an event commemorating International Women's Day. And as much as I was inspired by the strides we've made in the past, I left…

Social media is undoubtedly the ‘buzzword’ of the year so it’s no surprise that when you start think about marketing your brain quickly turns to…

The Christmas Eve Eve Day (the math adds up!) today and as we know that many people may give themselves the gift of a little extra time today, I…

The Internet is comprised of tons of content! It’s a ‘network of networks’ consisting of billions of information resources and serves people worldwide…

Earlier today we hosted a judging panel for the London Chamber of Commerce’s Business Achievement Awards. We’re absolutely thrilled to be a finalist…

Last Friday, the Echidna Team hosted a client appreciation night at the John Labatt Centre, dubbed "Hockey Night with Echidna" - where we gathered 100…

Facebook is changing all of the time. People don't like change. So it’s no surprise to me that with the recent changes to Facebook, people and…

For consumers, competition is always better -- it improves motivation, supports competitive pricing, and offers flexibility. For Canadian companies…

Puffery may be behind your magic slogan, but tricking your audience is a recipe for failure. And while being a fan of yourself may be great, too…