Survey Your Audience
As we mention in almost all of our blog posts here at Echidna, it’s extremely important to begin every new digital project with a clear marketing…
What to expect from Drupal 10
With the release of Drupal 10, the Drupal community continues to advance its CMS, helping developers create powerful open-source websites and applications.
Accessibility Matters - Are Retroactive Obligations Realistic?
When it comes to accessibility, we all know what should be done. But those scenarios exist in a Utopian world that doesn't actually exist. The…
Incoming Links and SEO
At Echidna, we’re often asked by clients – does adding a “Links” section or a “Resources” section to my website increase my website’s ranking in…
Focus Your Writing
I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…
Top 10 Signs That You Work in Downtown London
After being in our new downtown location for almost a year, we have come up with a list of the Top 10 signs that you work in downtown London. 10. You…
How Do I Know If An AdWords Campaign Will Work For Me?
The simple answer – if you’re looking to reach a target audience using specificity, keywords, key phrases and location targeting – Google AdWords is…
Write Compelling PPC Ads
Pay-Per-Click (PPC) Advertising is a very common “ buzzword” used in the online marketing industry today. Sure, a website is a great starting point to…
Echidna To Go Back to School at PSEWEB
Digital Echidna is proud to be going "back to school" as a silver-level sponsor of the upcoming PSEWEB conference in Montreal. PSEWEB is a conference…
A Celebration 15 Years in the Making
It's a big day for us! We're taking some time today to get away from the office and celebrate 15 years of Digital Echidna. We've come a long way since…