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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Bubble, Bubble, is the iPad for the Blind Worth the Toil and Trouble

A tablet billed as "the iPad for the blind" featuring liquid-bubble Braille output is intriguing, but is it appealing to a niche that may not be there…
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Echidna Blog

Content Isn't King - It's Far More Foundational Than That

I recently received an email from a communications organization that I follow with the subject line, “The written word is here to stay.” I really didn…
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Echidna Blog

Don't Believe the Hype

We often talk about tone when it comes to messaging, but rarely do we focus on volume. And when it comes to connecting with your audience, what and…
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Echidna Blog

DiGiorno's Twitter Carelessness a Lesson in Chasing Next

Another day, another social media faux pas by a big corporation. And DiGiorno Pizza's recent Tweet is simply another example of companies tripping…
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Two of London’s Top Digital Agencies Partnering for Strategic Growth

This ground-breaking partnership is a monumental move that further solidifies London as a technology leader capable of offering an array of…
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Reviewing Challenges & Asking for Client Feedback

Okay, so you’ve got your goals, objectives and target audience. You’ve implemented the project to the best of your ability, launched and now it’s over…
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Mobile Marketing

Mobile marketing is a rapidly growing industry. 172 million of the 1.2 billion mobile phones purchased in 2009 were Smartphones. Therefore, companies…
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Echidna Blog

Google+

Whether you’re in the tech community, a web developer or not, Google + is the new buzz word in town. With Circles, Sparks, Hangouts and more, Google…
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Stumping for Votes or Stomping on Customers?

In today's social-media-dominated world, it can be tough separating an individual from the brand he or she represents. But regardless of whether your…
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Echidna Blog

Retiring Chris Hadfield Gave Business An Out-of-This-World Communication Primer

Yesterday Chris Hadfield announced his resignation following 35 years as an astronaut. He’s leaving the public sphere to pursue private interests, but…
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