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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

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YouTube is the industry leader for pre-recorded online video, but Justin.tv claims to be the innovator in online LIVE streaming video. Justin.tv uses…
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In the web development industry, the popularity of building websites on a CMS or content management system is continuously growing. The beauty of a…
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Five Reasons Why You Should Go to a Drupal Camp

This past weekend, I attended DrupalCamp New Jersey. With other Echidnas heading to Florida in a week's time, I thought I'd take the opportunity to…
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This two-part blog series is about Node.js. In part one of two, Digital Echidna's Drupal Solutions Lead Anna Mykhailova covers the principles of how…
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How to Turn Your Holiday Data Into Year-Round Sales

Need to Know Fifty percent of holiday shoppers will try out new brands, and 40% will return to familiar retailers during the holidays, creating ample…
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As companies move to offering web based services, they run the risk of suffering from a digital bottleneck. A bottleneck occurs when there is a…
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If you are thinking, what is foursquare? Then read on - remember three years ago when you asked the same question about Twitter. Location-based social…
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Great Interview + Bad Facebook Profile = NOT HIRED!

After getting past the resume and interview stages some employers are not hiring potential employees because of their online social media profiles…
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The Internet is comprised of tons of content! It’s a ‘network of networks’ consisting of billions of information resources and serves people worldwide…
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Are they a different kind of animal?

The use of the Internet, as a research tool, is creating a more educated and sophisticated consumer. Retailers must now adjust to the reality that…
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