| Northern Commerce Inc.

From Tail Wags to Texts: Homes Alive Pets’ SMS Success

Northern implemented a strategic SMS activation strategy for Homes Alive Pets during peak shopping season to maximize engagement and drive conversions by delivering timely, high-impact messaging that turned customer interest into measurable sales.

Marketing Strategies for Retailers to Prepare Before Black Friday 2020

In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…

What I Learned at P.S.R. 2025: The Overlooked Data Risk Behind AI

Author: Scotty Hagen Partner & VP, Data & Analytics, Northern A few weeks ago, I had the chance to attend the International Association of Privacy…

Commerce-led vision through uncertain markets.

Northern partners with Acquia in this first in a series of articles that recommend where brands need to focus digital transformation as we exit the pandemic and enter new uncertain markets.

Transforming a Legacy: From Mailing Equipment Manufacturer to Global SaaS Shipping Leader

Guest Author: Greta Wilson Chief Marketing Officer, Pitney Bowes How Pitney Bowes is reinventing itself in the digital age by mastering client…

Why Your Email Subscribers Are Unengaged (And How to Increase Email Engagement)

It’s a familiar story – Your emails are responsive, coded perfectly for every browser, and full of witty, enticing content… but your subscribers just…

Woman on tablet representing online shopping surrounded by Accessibility icons.

The Potential Cost to Business of Ignoring Accessibility

From conversion opportunities lost to negative impacts on your business’ reputation to the potential of fines, ignoring accessibility for your e…

People looking at computer code on monitor

Drupal 7 End-of-Life Support

Drupal.org extended Drupal 7's end-of-life date to November 1, 2023 (originally November 1, 2022). What is end-of-life? What does it mean for you and…

William Ashley, Elegant eCommerce

William Ashley partnered with Northern to create a flawless online shopping experience using Magento Enterprise Edition.

DrupalCon North America 2021

What is DrupalCon North America? Celebrating the open-source Drupal content management system, DrupalCon North America is a highly anticipated annual…