| Northern Commerce Inc.

Let's Chat about Chatters' Hybrid Omnichannel Commerce

Northern launched the new Chatters digital experience leveraging Adobe Commerce and an integration with LS Central (POS/ERP) to marry the brand's key revenue drivers - product sales and salon services.

Northerners at CHICA During Adobe Summit 2026.

How Northern Orchestrates AI Across Adobe Experience Cloud for Real Business Impact

For AI to create real value, it cannot sit on the sidelines as an experiment. It has to become part of the system behind the work. This is way easier…

Performance Branding: What It Is and How to Get it Right.

Gone are the days of laborious decision-making to determine where to focus ad spend. Finding the balance between direct response (DR) sales activation…

10 Helpful GA4 Reports (And How to Use Them)

Need to Know Google Analytics 4 Explorations offer a huge amount of customization options and opportunities for detailed insights They can be set up…

eCommerce Statistics and Consumer Trends for Black Friday 2021

Consumer behaviour has shifted greatly in recent history, propelled by the COVID-19 pandemic initiated in 2020. Health and safety measures led to mass…

What I Learned at P.S.R. 2025: The Overlooked Data Risk Behind AI

Author: Scotty Hagen Partner & VP, Data & Analytics, Northern A few weeks ago, I had the chance to attend the International Association of Privacy…

DrupalCon North America 2021

What is DrupalCon North America? Celebrating the open-source Drupal content management system, DrupalCon North America is a highly anticipated annual…

Digital transformation requires a north star. Ours is Commerce.

The purchase journey of the modern customer has become increasingly complex. Recognizing this, we have re-aligned our teams, processes, and solutions to deliver more immersive experiences in three critical areas: engagement, experience, and commerce.

What to expect from Drupal 10

With the release of Drupal 10, the Drupal community continues to advance its CMS, helping developers create powerful open-source websites and applications.

A gray backdrop with a woman on her laptop with red storefront graphics.

Building the World’s Fastest Apparel Storefront: Lessons in CX Transformation from the Front Lines of Retail Tech

Guest Author: Leo Griffin As a digital transformation executive who has held senior roles at consumer brand companies including VF Corp, HanesBrands…