VogueWigs, Luxury eCommerce
VogueWigs enhanced its conversion rates and delivered frictionless eCommerce using Northern's custom Magento theme and third-party integrations.
The Potential Cost to Business of Ignoring Accessibility
From conversion opportunities lost to negative impacts on your business’ reputation to the potential of fines, ignoring accessibility for your e…
Live Shopping: Revolutionizing the eCommerce Experience
What is Live Shopping? Live shopping has generated significant interest in the last year as the newest and latest trend in eCommerce. The integrated…
How Chatters Boosted Its Organic Reach Using Local SEO
Northern implemented a comprehensive local search engine optimization strategy to maximize Chatters’ organic visibility and improve local ranking on search engine results pages.
Digital Trends Spotlight: Grow Black Friday Email Performance with Segmentation
Email deliverability best practices shift during Black Friday & Cyber Monday. Maximize conversions while retaining strong email performance this holiday season.
Commerce-led vision through uncertain markets.
Northern partners with Acquia in this first in a series of articles that recommend where brands need to focus digital transformation as we exit the pandemic and enter new uncertain markets.
Performance Branding: What It Is and How to Get it Right.
Gone are the days of laborious decision-making to determine where to focus ad spend. Finding the balance between direct response (DR) sales activation…
Transforming a Legacy: From Mailing Equipment Manufacturer to Global SaaS Shipping Leader
Guest Author: Greta Wilson Chief Marketing Officer, Pitney Bowes How Pitney Bowes is reinventing itself in the digital age by mastering client…
Digital transformation requires a north star. Ours is Commerce.
The purchase journey of the modern customer has become increasingly complex. Recognizing this, we have re-aligned our teams, processes, and solutions to deliver more immersive experiences in three critical areas: engagement, experience, and commerce.
iOS 14 Updates and the Impact on Facebook Advertising
In September 2020, Apple announced the iOS 14 update to the public. With improved user experience through personalized screen designs, app library…