| Northern Commerce Inc.

iOS 14 Updates and the Impact on Facebook Advertising

In September 2020, Apple announced the iOS 14 update to the public. With improved user experience through personalized screen designs, app library…

A small dog wearing Canada Pooch products to protect from the cold.

Canada Pooch Sniffs Up Black Friday and Cyber Monday Success

Northern developed a comprehensive paid media strategy that contributed to an impressive increase in in-store revenue coupled with a lower cost per sale, effectively helping Canada Pooch realize conversion and revenue goals for Black Friday and Cyber Monday (BFCM) 2021.

eCommerce Statistics and Consumer Trends for Black Friday 2021

Consumer behaviour has shifted greatly in recent history, propelled by the COVID-19 pandemic initiated in 2020. Health and safety measures led to mass…

What I Learned at P.S.R. 2025: The Overlooked Data Risk Behind AI

Author: Scotty Hagen Partner & VP, Data & Analytics, Northern A few weeks ago, I had the chance to attend the International Association of Privacy…

The Power of Personalization and Marketing Automation

Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…

Two women shopping looking at a phone next to a storefront webpage.

Adobe Commerce Optimizer Explained: The Modern Path to Storefront Speed

Introduction: The New Era of Adobe Commerce What if you could modernize your commerce experience without tearing everything down and building from…

Hillberg & Berk Luxury Commerce

Hillberg & Berk was already an established entrepreneurial story when they hired Northern Commerce. Their triumphs included a pitch-to-win deal on Dragon’s Den and commissions to design jewellery for Her Majesty Queen Elizabeth II.