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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Google Analytics 4: What You Need to Know

What is Google Analytics 4? The new age of analytics is upon us. Google Analytics 4 (GA4) is an analytics service that enables you to measure…
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Marketing Strategies for Retailers to Prepare Before Black Friday 2020

In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
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MK Rittenhouse, Digital Storefront and Targeted Ads

MK Rittenhouse, a supplier of agricultural and landscaping products, partnered with Northern to build a digital commerce solution targeting B2B audiences.
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Purolator, Intuitive Digital Experience

With enhanced navigation, Purolator's new website offers fast access to users' immediate needs.
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The ABCs of WCAG – Mapping Out an Accessible Future

For anyone who has been working in the digital accessibility field, sometimes it can feel like being lost in an alphanumeric soup! And for those of us…
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West Coast Kids Earns Google Premier Award

Northern partnered with West Coast Kids to create an authentic omnichannel shopping experience.
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London Hydro, User-Friendly Digital Experience

London Hydro educates nearly 160,000 customers about their energy needs and options with a new digital experience powered by Drupal 8 and Acquia multi-site.
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WSIB, Modern Health and Safety

The WSIB partnered with Northern to create a modern health and safety platform matching the needs of businesses and employees.
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Weighing the Pros and Cons of AI-Generated Content

It’s a conversation that’s happening in real time. It’s a topic that’s on the lips – both real and virtual – of content creators and curators…
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What Is Agentic Commerce and Why It Matters in 2026

Every so often, a new disruption enters the world of retail and fundamentally reshapes what feels normal. Google Search revolutionized how consumers…
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