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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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People laughing watching a movie and eating popcorn

Cineplex, Multi-Channel Media Campaign

Northern relaunched Cineplex's brand campaign, including a multi-channel, multi-funnel media campaign with over 250 assets in English and French that focused on driving awareness and increasing theatre visits.
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Woman shopping on laptop

Marketing Strategies for Retailers to Prepare Before Black Friday 2020

In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
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A woman in a red hat in various image formats.

Scaling Content with Generative AI: The Processes That Make It Work

Author: Brendan Raybuck Head of Growth, Northern There’s been no shortage of hype around Generative AI in marketing content production — and for good…
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Woman's profile with black background

The Power of Personalization and Marketing Automation

Creating and scaling effective marketing campaigns is no easy feat—consumer expectations have evolved, and today’s shoppers are looking for…
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West Coast Kids Earns Google Premier Award

Northern partnered with West Coast Kids to create an authentic omnichannel shopping experience.
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National Mattress, Deliverability with Klaviyo

Northern helped National Mattress make outstanding email performance and deliverability a dream come true.
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Digital trends spotlight. Email segmentation for BFCM.

Digital Trends Spotlight: Grow Black Friday Email Performance with Segmentation

Email deliverability best practices shift during Black Friday & Cyber Monday. Maximize conversions while retaining strong email performance this holiday season.
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Strategic planning session.

Solidify Your Digital Strategy for Q4 Performance

The competitive eCommerce landscape is accelerating faster than traditional planning can accommodate. We recommend a more agile approach. As more…
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Northern Commerce Named Google Premier Partner Of The Year With Two Awards

LONDON, ON – October 21, 2021 - Northern Commerce, an integrated digital solutions agency for brands navigating digital transformation, has been…
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Google Analytics 4 dashboard.

Get Started With GA4: What Are Explorations?

Summary With Google planning to sunset Universal Analytics in July 2023, the move to Google Analytics 4 is imminent. Users may have noticed that GA4…
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