Napoleon’s Global Reach, Local Targeting
Napoleon has mastered global reach while delivering localized campaigns, selling through an extensive dealer network worldwide.
From Leads to Conversions: Wharton’s Executive Education Website Redesign
Need to Know The Wharton School’s Executive Education website created barriers for corporate users customers trying to register teams for educational…
Transforming a Legacy: From Mailing Equipment Manufacturer to Global SaaS Shipping Leader
Guest Author: Greta Wilson Chief Marketing Officer, Pitney Bowes How Pitney Bowes is reinventing itself in the digital age by mastering client…
How Northern Orchestrates AI Across Adobe Experience Cloud for Real Business Impact
For AI to create real value, it cannot sit on the sidelines as an experiment. It has to become part of the system behind the work. This is way easier…
Hillberg & Berk Luxury Commerce
Hillberg & Berk was already an established entrepreneurial story when they hired Northern Commerce. Their triumphs included a pitch-to-win deal on Dragon’s Den and commissions to design jewellery for Her Majesty Queen Elizabeth II.
Turning Adobe’s Embedded AI into Real Marketing Performance
Author: Mark Kelley CEO, Northern The Adobe Experience Cloud product suite ships with powerful embedded AI capabilities that organizations can adopt…
Osage Nation, Drupal Upgrade
Both a cultural hub and government information platform, the new Osage Nation digital experience educates newcomers and supports its cultural heritage.
George Brown College, CMS Replatforming
Need to Know George Brown’s digital experience serves a broad spectrum of post-secondary education audiences. Its CMS accumulated a wealth of…
How Northern Became an Extension of the Team at Tompkins Cortland
Featured Guest: Steve Erwin UX/UI Web Lead, Tompkins Cortland Community College At DrupalCon earlier this year, we had a chance to chat with Steve…
Scaling Content with Generative AI: The Processes That Make It Work
Author: Brendan Raybuck Head of Growth, Northern There’s been no shortage of hype around Generative AI in marketing content production — and for good…