Weighing the Pros and Cons of AI-Generated Content
It’s a conversation that’s happening in real time. It’s a topic that’s on the lips – both real and virtual – of content creators and curators…
Inside Two Higher Ed Website Rebuilds with Northern and Pantheon
SUNY Niagara: Turning a College Website Into a $2M Revenue Driver When SUNY Niagara's website scored just 13 out of 100 on Google PageSpeed—weighed…
How Northern Orchestrates AI Across Adobe Experience Cloud for Real Business Impact
For AI to create real value, it cannot sit on the sidelines as an experiment. It has to become part of the system behind the work. This is way easier…
Adobe Commerce Optimizer Explained: The Modern Path to Storefront Speed
Introduction: The New Era of Adobe Commerce What if you could modernize your commerce experience without tearing everything down and building from…
Wisconsin Elections Commission’s Elevated Experience
Need to Know It was essential for the new Wisconsin Election Commission platform to provide an easily navigable and cohesive digital experience for…
The Future of Content Creation: Key Insights for Implementing AI Responsibly
AI is now deeply integrated into both our personal and professional lives, and the rate of adoption continues to grow, with 77% of marketing teams…
An Intro to Keyword Tracking for SEO Rankings
For some time now, the importance of tracking the organic ranking positions of your website’s keywords has been a hot topic. Some say keyword tracking…
How Digital Accessibility Impacts Organizations & The Future of Web Design
It is all-too-easy to get caught up in the design of digital media—beautiful websites, apps, and emails that frequently leave functionality and…
iOS 14 Updates and the Impact on Facebook Advertising
In September 2020, Apple announced the iOS 14 update to the public. With improved user experience through personalized screen designs, app library…
Using Facebook's Conversion API / Server-Side API for Web to Drive Conversions
In today’s digital commerce landscape, there are more customer touchpoints than ever before. Merchants need to take a deep dive into their funnels to…