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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Recognizing the Life We Want on the International Day of Persons with Disabilities

Tomorrow's arrival of the International Day of Persons with Disabilities marks an ideal time for all of us to focus on celebrating our diversity…
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For most people, spontaneity isn’t a big motivator to purchase something. Sure, there are impulse buys here and there (there’s a reason why gum and…
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In my prior post I discussed the forbearance required of accessibility complainants. I will now cover the other side of the coin: the response I'd…
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The impending arrival of a key deadline for Ontario's Accessible Employment Standard offers us a perfect opportunity to remember that if we want to…
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Prioritizing One Group Over Another is Bad Accessibility

I seldom appreciate the thought of someone else making decisions on my behalf. But this is particularly concerning when these decisions relate to…
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Accessibility and Everyday Emergencies

When time is of the essence, it's important to ensure that essential interactions are available -- an issue that people with accessibility challenges…
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Accessibility Matters -- Is Our Aim True?

Designing and developing digital products for everyone should obviously include persons with disabilities, but this is made challenging if the…
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For anyone who has been working in the digital accessibility field, sometimes it can feel like being lost in an alphanumeric soup! And for those of us…
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To know the right solution, you have to know the 'right' people, which makes exposure to those who people who benefit from accessible design integral…
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