Presenting Opportunities for Echidnas to Grow
A crew of Echidnas are heading to the Steel City for this weekend's Drupal Camp PA -- and it's a fitting location to discuss how our solutions and…
Celebrating A New Way to Work on Labour Day
You may not know that Labour Day is a Canadian-derived holiday. Sure, the U.S. made it an official holiday in 1892, while Canada took a couple more…
Business Continuity Planning: An Ounce of Prevention
Certain things aren’t so fun to write. Wills, for example, are one thing that people tend to put off. After all, few people like to think about their…
On Facebook You Are What You Liked
Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…
The Digital Echidna Playoff Beard Grow Off
There is a fine tradition amongst Canadian hockey players and their fans of the Playoff Beard. The staff members of Digital Echidna have decided to…
Clever and Cool Does Not Exclude Cautious
The social media environment can be a tricky one to navigate for businesses. After all, you don't want to simply be seen as shoving your brand down…
Make Sure Your Source is the Right One
Proxies, advocates, and representatives are all welcome to participate, but when you want the best quality of information upon which to build the…
O Canada -- Why Echidnas Stand on Guard for Thee
Canada Day is fast approaching – and as Canadians we have so much to celebrate. I believe that Canada’s greatest strength is its diversity. We have…
Generating Content Ideas Should Never Be Random
Fake it 'til you make it? It's debatable as to whether or not it works. But when it comes to creating content that resonates, it's better to wait for…
Are You There, Blog? It’s Me, Corporate
Recently, a friend and colleague of mine who works in public relations and social media south of the border posed a question: Do you still blog? It's…