Well, if your city is anything like ours, your local, self-proclaimed Social Media Gurus are telling you just that. But, in actuality, business hasn't…

Are you an agency located in a city that doesn't have a lot of Drupal developers? It sometimes feels like Drupal is the world’s best-kept secret, hard…

Over the past week or so, we've looked back fondly at the year that was in 2013. We wrapped up the year discussing social success stories…

Over the past couple of years, I’ve been Digital Echidna’s support manager and have worked with a large number of clients as part of their post-launch…

Your first reaction upon revisiting the fallout from Coca-Cola's #MakeItHappy campaign may be to throw up your hands and say, "Well, this is why we…

In business and in politics, emergencies can flare up that require immediate response – but not all equal responses are created equally. Yesterday’s…

I consider myself an enthusiastic Twitter user. To me there is nothing worse than seeking out or coming across a Twitter account (especially a…

As we mention in almost all of our blog posts here at Echidna, it’s extremely important to begin every new digital project with a clear marketing…