Probably one of the most debated topics I've witnessed about Social Media is automation. Try sending out a tweet or status update and its likely you…

Certain things never go out of style. But when it comes to content, it behooves you to keep an eye (and an ear) open for terminology and language that…

The Internet is a leading resource for gathering information. If someone were to research your company on the web, what would they find? Is your web…

Chatbots are extremely efficient, give users a positive experience and lead to actions on the part of the consumer that benefits your brand. We…

Common courtesy is not always that common – especially when it comes to Internet discourse. While some so-called trolls enjoy playing games with your…

Late last week Google unveiled what they consider the future of online communication - "Google Wave". The service seems to combine Gmail and Google…

The use of the Internet, as a research tool, is creating a more educated and sophisticated consumer. Retailers must now adjust to the reality that…

There are many definitions for a brand ambassador, but I feel a brand ambassador is someone that knows your brand, is passionate about it and is…

You probably already know this, but there are over a dozen holidays in our multinational/multi-faith culture that are celebrated in and around this…