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Rob Chappell speaking in front of a crowd at CX Café in Raleigh, NC.

Taming Fragmentation: How Red Hat Is Building a Unified Digital Experience Ready for an AI-Driven Future

Featured Guest: Rob Chappell Sr. Director of Digital UX, Red Hat Recently, in partnership with Adobe, we had the pleasure of hosting enterprise CX…

Messaging Lessons from the Fringes

Time is always of the essence -- so don't forget the essentials. Last night, I attended the London Fringe Festival Showcase. In a case of art…

How Chatters Boosted Its Organic Reach Using Local SEO

Northern implemented a comprehensive local search engine optimization strategy to maximize Chatters’ organic visibility and improve local ranking on search engine results pages.

National Mattress, Deliverability with Klaviyo

Northern helped National Mattress make outstanding email performance and deliverability a dream come true.

How To Contribute to Drupal: Events

Getting started in any technology can feel intimidating. The best way to learn, though, is by doing -- and a combination of the opportunity provided…

How Getting in TROUBLE Can Lead to Future Success

Today we wanted to do more than just shake a few hands, offer some advice, and share a few hearty well wishes. Today we wanted to give the attendees…

Be Honest, Not Trendy, with Your Word Choices

By now you may have heard or read about the latest additions to the Merriam-Webster's Collegiate Dictionary. This year's updated edition features over…

Team planning strategy on a white board.

Customer Journey Mapping: Growth and Retention Strategy

You can no longer run a single ad creative, message concept, and landing page across all channels. Understanding how customers interact with your…

How Your Users (and Google) Are Searching for a Positive User Experience

I’m of a certain vintage, so I remember the ol’ “ you got your chocolate in my peanut butter” commercial. I was reminded of this the other day when I…

Fanshawe College Students Prepare to Go Head-to-Head in the Final Stretch of the Northern Digital Marketing Challenge

FOR IMMEDIATE RELEASE London, ON — For Fanshawe College marketing students, the warming spring weather signals a formidable challenge that’s just…