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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Artificial “Ends” Can Help Kickstart Success

It’s my last post of the year! Well, that’s not entirely true, but for many of us the arrival of Labour Day feels like we’re at the precipice of…
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It's iPhone Day!

Today is the day many Canadians have been waiting for – the release of the iPhone4 in Canada! Now depending on how tech savvy you are or how much you…
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Great Interview + Bad Facebook Profile = NOT HIRED!

After getting past the resume and interview stages some employers are not hiring potential employees because of their online social media profiles…
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To Use Image Links, or Not to Use Image Links...

Successful websites have a logical navigation that allows users to quickly and easily find the information they are looking for. Usability, design and…
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Echidna Blog

Stylebot Me! (and Web Accessibility)

I recently read an article on Mashable.com talking about “Stylebot”. Stylebot is an extension of Google’s browser, Chrome, and allows you to access…
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My Card Says Plumber, But I Am a Doctor on the Weekend ...

Most people would not hire a plumber to perform a surgical procedure, yet it seems that many people would hire their plumber to do their website. I…
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Experience & Content

Echidna Blog

No Short Cut to Quality Content - Despite What the Black-Hat Snake-Oil Salesmen May Say

I have a few posts running in my head, but none have tapped that vein which allows them just to spill right out on the page. So when the Twitters…
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Echidna Blog

Is Social Media An Addiction?

I recently read an article listing “ 20 Ways to Tell If You Use Social Media Too Much” and a few of my favourite posts were: You are going to spend…
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Echidna Blog

Join Us at PodCamp London

Come to PodCamp London if you are curious about the latest trends in blogging, social media, social networking, podcasting or video on the net. The…
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