tentree, Performance Branding
Northern and tentree launched a performance branding campaign which saw a 1.39X lift in purchases.
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WatITis About Learning, Collaboration, and Opportunity
What it is is an opportunity. What it is is a chance to learn. What it is is a chance to meet some of the top information technology leaders in their…
Digital Echidna Receives David C. Onley Award for Leadership in Accessibility
Digital Echidna is proud to announce that it has received the David C. Onley Award for Leadership in Accessibility. Digital Echidna’s content…
Accessibility Matters - iAid Update
Last week I wrote about the iAid, using it as an example of a device which was overly complicated and less useful than existing low-tech solutions…
Bubble, Bubble, is the iPad for the Blind Worth the Toil and Trouble
A tablet billed as "the iPad for the blind" featuring liquid-bubble Braille output is intriguing, but is it appealing to a niche that may not be there…
Stormtech, Expanding Markets
With a goal of expanding their current product offering to the retail market, Stormtech needed a strategy to help maximize their exposure to this new audience while also driving revenue at an efficient cost per purchase.
Echidna launches new website for Play On!
Echidna Solutions Corp is excited to launch the new website for CBC’s Hockey Night in Canada Presents Play On! . The new site offers an upgraded…
The Who is Only a Small Part. What Really Matters
Metrics and measurables are always important – especially in the world of business communication. But in hunting high and low for that magic bullet…
Obama Administration Rolls Out 'White House 2.0'
The Obama administration’s recently launched official Flickr photostream was just the beginning. On Friday, the tech-savvy administration announced…
Social Media Puts Professors in the Hotseat
From the SMART Board to the eClicker, technology is transforming the way students learn at all levels of the educational system. I must admit that it…