How to Reduce eCommerce Friction to Build Lasting Customer Relationships
Need to Know eCommerce friction can be defined as anything that makes it harder for shoppers to complete a purchase, including complicated checkouts…
When Custom Import is a Better Choice than Migrate -- Custom Code Support and Examples
With the arrival of Drupal 8, several contributed modules -- which were previously add-ons for Drupal 7 -- received renewed attention and were…
DrupalCon 2023: 3 Key Takeaways
Need to Know DrupalCon 2023 emphasized the importance of continuous innovation and evolution AI-enabled modules are helping teams to work faster and…
Tepperman's, Customer-Focused eCommerce
Tepperman’s partnered with Northern Commerce to launch a responsive digital storefront designed to enhance the eCommerce experience for its family of customers.
Customer Journey Mapping: Growth and Retention Strategy
You can no longer run a single ad creative, message concept, and landing page across all channels. Understanding how customers interact with your…
You Can Hit a Home Run Even with Your Most Venomous Critic
It is the iconic Canadian band Sloan that sings, "It's not the band I hate, it's their fans." I was reminded of that line this weekend attending a…
Description
“At Northern, there is a true pursuit of excellence fostered by leaders who empower their team to deliver results without micro-managing. In the time I’ve spent here so far, not only do I feel I’m making a difference, but I’ve also learned so much, which is exactly what I was looking for at this stage of my career.”
Javier Rodriguez, Sr. Digital Advertising Strategist in Paid Media
Description
“At Northern, there is a true pursuit of excellence fostered by leaders who empower their team to deliver results without micro-managing. In the time I’ve spent here so far, not only do I feel I’m making a difference, but I’ve also learned so much, which is exactly what I was looking for at this stage of my career.”
Description
"The Northern team not only upgraded our analytics, but made it easier to launch new sites with tracking already built in. We now have better visibility into performance and a solid foundation to support Customer Journey Analytics in the future."
Senior Digital Analytics Lead, Fortune 500 Pharmaceutical Company
Description
"The Northern team not only upgraded our analytics, but made it easier to launch new sites with tracking already built in. We now have better visibility into performance and a solid foundation to support Customer Journey Analytics in the future."
Developing Tools to Keep you Organized
“I’m really busy right now.” Or… “I’ll get to that when things slow down.” The thing is, things never really do slow down, do they? There may be odd…
Fanshawe College Students Prepare to Go Head-to-Head in the Final Stretch of the Northern Digital Marketing Challenge
FOR IMMEDIATE RELEASE London, ON — For Fanshawe College marketing students, the warming spring weather signals a formidable challenge that’s just…