Accessibility is a Journey - Long-Term Strategies to Keep You on the Right Path
The Jan. 1, 2021 deadline for AODA website compliance is fast approaching. Some may see it as an end to a 16-year effort; others appear to be treating…
Open Source, Open Science, Open Data, and the Future: Part Three of an Interview with Mark Leggott
Digital Echidna will be attending Islandoracon 2017 in Hamilton, ON from May 15-19th. As we prepare, we’re pleased to present part two of a three-part…
Weighing the Pros and Cons of AI-Generated Content
It’s a conversation that’s happening in real time. It’s a topic that’s on the lips – both real and virtual – of content creators and curators…
So What's the Difference Already?
SEM and SEO are terms that are often confused and used interchangeably, so what’s the difference? What will benefit your website, organization or…
What Your Web Development Partner Wants You To Know
Whether your current web CMS prevents you from delivering great experiences for your customers and a website renewal is in your future, or it's time…
Performance Branding: What It Is and How to Get it Right.
Gone are the days of laborious decision-making to determine where to focus ad spend. Finding the balance between direct response (DR) sales activation…
Nothing Trendy About Quality, Customer-Focused Content
Here's the thing about trends -- they tend to fizzle out. So instead of trying to catch a wave of popularity, businesses should focus on providing…
Opportunity Doesn't Always Knock, Sometimes You Have to Listen and Go Towards It
Sometimes the most valuable conversations about your business don't even involve you. If you're not aware about how to effectively eavesdrop on these…
Beyond Disabilities: The Business Opportunities of Web Accessibility
If you could do something that would, almost immediately, expose your content, products, and/or services to more people, make it easier for people to…