Making Space at the Table Key to an Accessible Ontario
Accessibility is a part of a larger commitment to diversity -- one that, as a society, can allow us to grow, adapt, and thrive based upon a foundation…
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Creating Your Own Job Opportunities Through Networking, Doing
With two elite post-secondary institutions in The Forest City, each year London graduates a steady stream of young talent. The question then becomes…
Are You a Social Media Mosquito? Your Voice May be Bugging Your Customers
There’s a device known as 'The Mosquito' that’s used outside of businesses. It's designed to emit a high-frequency sound that only youth can hear and…
Reflecting on IWD: A Trail Blazed and a Path Forward
Yesterday, I attended an event commemorating International Women's Day. And as much as I was inspired by the strides we've made in the past, I left…
Sensible Steps for Online Security
The old adage states that forewarned is forearmed. And for businesses wanting to do everything they can to protect the integrity of their information…
4 Tips for a Female-Forward Company Culture
International Women’s Day (IWD) is coming up this weekend - March 8th, 2020. Although the official day is a Sunday, and our Echidnas will be home in…
Interpreting Your Accessibility Scan
We all want validation. Whether it’s a numeric grade, a hearty thumbs-up, or a big green checkmark. This is especially important when you’ve got a…
Don't Let Coke's Experience Hijack Your Campaign Efforts
Your first reaction upon revisiting the fallout from Coca-Cola's #MakeItHappy campaign may be to throw up your hands and say, "Well, this is why we…
Digital U for a Digital You 401 -- Know Your Limits
We’ve rounded the turn and are heading towards the home stretch now! We’ve identified who your customers actually are; we’ve determined who you…
Know Your Audience - the Public
In my last post, “ A 1.0 World versus a 2.0 World”, I mentioned that a 2.0 World is not just about the web. In fact, a 2.0 World includes…