Styling BFCM Success With Strategic Segmentation for Beauty by Imagination
Northern implemented a comprehensive email strategy for Beauty by Imagination’s (BBI) brands – Wet Brush, Bio Ionic, and Ouidad – during Black Friday Cyber Monday (BFCM) 2023 to maximize engagement and conversions while maintaining strong email deliverability.
Where to Eat at PSEWEB? We Know a Place... Or 20
If you know me, you know that I am on the road. A lot. I like to bring my particular brand of snapping and clapping to trade shows, events, and…
Is Justin.tv Better Than YouTube?
YouTube is the industry leader for pre-recorded online video, but Justin.tv claims to be the innovator in online LIVE streaming video. Justin.tv uses…
Sowing the Seeds of Drupal Growth in New Jersey
Digital Echidna is proud to be a gold-level sponsor of the upcoming Drupal Camp New Jersey. Now, you may ask yourself, why is a Canadian company…
Headlining Reasons to Think Ability First
Last Friday morning, at the Ability First's Champion Awards breakfast, I was in the company of enlightened people. That might be a strong statement…