Northern Commerce Funds New Digital Marketing Competition at Fanshawe College
For Immediate Release: LONDON, ON – February 13, 2020 — This month, Fanshawe College is launching the Northern Digital Marketing Challenge, an…
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Social Media Can Be a Winner for Sports Organizations
In the oh-so loved world of sports, a hot topic these days is how teams, coaches and players can connect with their fan-base using social media…
Anti-Social? Your Actions May Say You Are
You may spend tens of thousands of dollars on advertising; you may have directors or managers of communications and marketing; you spend for premium…
Show Strength or Be Strong? The Answer is Clear
True maturity in content creation and delivery only comes when you understand how to deliver upon the goals that actually matter and subjugate the…
A Not-By-The-Book Guide to Copywriting and Editing
I firmly believe that if you want to improve your writing and editing skills, you have to take a not-by-the-book approach to skills development…
LinkedIn Lessons About Asking the Wrong Questions
It's also important to watch your p's and q's -- and every other letter in the alphabet -- especially when you're making a request. Because, when it…
On The Road With Support Manager, Jon Clemens
One of the perks of working in technology, is that it lends so many tools that allows us to connect with our colleagues and clients from anywhere in…
Growing Your Business by Acting Small II -- Internal
It’s a common refrain amongst businesses as they grow: departments become siloed; co-workers who were at one time intimately aware of all business…
There's No Such Thing as a Brand Journalist, But You Can Use Journalism to Tell Your Story
The Holy Grail for any company, when it comes to promotion, is positive earned media -- getting your story out to the masses, through a neutral third…
Hospitals And Foundation Websites: Combine or Separate?
Many hospitals are a two-headed beast, composed of a public-facing healthcare organization and a supporting fundraising organization -- often called a…