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Echidna Blog

Getting Your Feet Wet as a First-Time Presenter

When it comes to getting your feet wet with presentations, you can do worse than having your first experience in the City of Bridges. For many people…
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Echidna Blog

Five Hard Truths About the Soft Skills that Set New Job Hunters Apart

It can feel challenging to find a job once you’ve finished school and are entering the working world (often with little or no work specific experience…
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Echidna Blog

COPE-ing with Copy 201: Does Size Matter?

Last week, I gave you the intro. Now, let’s get into the nitty gritty on how to COPE with content! So how much copy is too much? It all depends on the…
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Echidna Blog

Content Isn't King - It's Far More Foundational Than That

I recently received an email from a communications organization that I follow with the subject line, “The written word is here to stay.” I really didn…
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Echidna Blog

When Bad Things Happen to Good Brands

Every company wants its brand to be ubiquitous -- but there's a caveat to that. The concept that there is no such thing as bad publicity is just wrong…
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Echidna Blog

Diagnosing Site Speed Issues Requires a Surgical Approach

You’ve likely been told to never Google your symptoms. After all, it inevitably seems that Internet rabbit hole of medical information always leads to…
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Echidna Blog

Talkin' Tech With Techalliance

David Billson invites Digital Echidna president and CEO Andrew McClenaghan to the table in Talkin' Tech with TechAlliance. This series explores how…
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Echidna Blog

Kicking Off 2018 with Content? Question Your Path to Success

As we approach the end of 2017, there are those who approach the new year as a starting line of sorts. It's a time when people can feel the need to…
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Echidna Blog

Can Your Phone Augment Reality?

Last week I was introduced to Layar, which is a Mobile Augmented Reality Browser. Layar combines GPS, camera, and compass technology to identify your…
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Echidna Blog

O Canada -- Why Echidnas Stand on Guard for Thee

Canada Day is fast approaching – and as Canadians we have so much to celebrate. I believe that Canada’s greatest strength is its diversity. We have…
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  • Solutions
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      • Paid Media & Digital Advertising
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      • eCommerce Development
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      • CDP Strategy
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      • Google Analytics 4 & Performance Reporting
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    • Expertise in your industry.
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