This year, with the Accessibility for Ontarians with Disability Act’s (AODA) Jan. 1, 2021 deadline for website compliance fast approaching, Blue…

There’s a great site out there that answers the question of whether you should have a carousel or slider on your homepage . I should probably do one…

With the Jan. 1, 2021 Accessibility for Ontarians with Disabilities Act deadline for website compliance fast approaching, there are many questions…

The quickest route is always a straight line. But when it comes to delivering value to your consumers, that path might need to be a little more…

The “what’s in it for me?” or WIIFM statement is an important message in any marketing strategy. When writing your website content it’s critical to…

One of my favourite sports quotes cam during the 2014 NBA draft, when the Toronto Raptors selected Bruno Caboclo with their first-round selection. To…

Whether your customers are next door or in a galaxy far, far away, the message remains the same -- go where your customers are and deliver your…

Managing a university or college’s entire web presence, website content, and website compliance with standards and accessibility across an entire…

There are two words you’ll never, ever hear me use in discussing what I do: spin and wordsmith. I know some people wear these labels with pride -- and…

In this blog, we will take a deep dive into your ecosystem and provide you with visibility into how you can leverage your core competencies to ensure…