An Engaging Site Leads to an Award Nomination
Earlier this week, Digital Echidna was named a finalist in the 2017 Acquia Engage Awards for its work on the SUNY Oneonta website. In total, over 200…
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2014 – The Year that Will Be
Over the past week or so, we've looked back fondly at the year that was in 2013. We wrapped up the year discussing social success stories…
Push Marketing from Pluto. NASA's Message from Instagram
Whether your customers are next door or in a galaxy far, far away, the message remains the same -- go where your customers are and deliver your…
Facing WCAG 2.1 Compliance? Your Guide to Meeting Accessibility Standards
Author Jay Ménard Sometimes, when the future looks uncertain, it pays to look to the past for guidance. For many public sector institutions in the…
When the Well Runs Dry -- How to Start a Regular Flow of Quality Content
Sometimes the words don't flow. So, if you're responsible for a corporate blog or social feed, what do you do when the creative well temporarily runs…
Reviewing, Reporting, Communications - Six Foundational Items that Transcend All
A few weeks ago, I had the honour of teaching a class at Western's Faculty of Information & Media Studies. The instructor, Dan Brown, is a friend of…
The Many Strengths of Diversity
Today is Canadian Multiculturalism Day and it marks the 30th anniversary of the Canadian Multiculturalism Act. And, as one who believes in our…
Accessibility Matters - Educational Back-Up Plans
It seems hard to believe, but we just past Labour Day and school at all levels is upon us. The beginning of school is an exciting time for students of…
Deloitte’s TMT Predictions: Smart Speakers, Machine Learning, 5G
I was lucky enough to attend the Digital Creative 519 conference, organized by LEDC and held at Museum London the other week. The new (to me!) meeting…
Email Workflows Every eCommerce Retailer Should Be Sending
You may have heard that email marketing is dying (or that it is already dead). That’s far from the truth—email marketing is still a powerful sales…