Siteimprove is a global software-as-a-service company that empowers website editors to continuously test, fix, and optimize the quality of content…

Time is always of the essence. From a consumer perspective, you want to know when events take place, when something’s open or closed, how long a…

"It should be hard to make something inaccessible." That's really it, isn't it? You wouldn't build structures or create content that excludes people…

Whether you're writing for the Web, posting on your company's social networks, or creating internal newsletters or documentation, the old KISS…

Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…

Is it blue and black or is it white and gold? The answer doesn't matter; the fact that the question exists at all is fascinating and something to keep…

How much is too much? That's a tough question to answer. But we all know what too much is and the key to successfully communicating with your…

There are two words you’ll never, ever hear me use in discussing what I do: spin and wordsmith. I know some people wear these labels with pride -- and…

Last night was Hallowe’en. Kids and adults alike dressed up, affected new mannerisms and appearances, and enjoyed the evening. And, at the end of the…

Whether you’re developing content for your company’s newsletter (either external or internal) or trying to figure out what your Web site content…