Music, fashion, fad diets – and marketing strategies -- they all come around over and over again. With students returning to school this week, it's…

Just how open should open comments be? And at what point does comment become unfair? Since the Internet is extremely Id-focused, there's nothing wrong…

Deterring abuse is good. Deterring disagreement is not. And the key for businesses is learning to understand that the latter does not equal the former…

My daughter and I are both at a wonderful age: she's at the age where I still matter, I'm one of her heroes, and all that fun stuff. And I'm at the…

You know that you’ve got great content that your customers – both existing and potential – are going to love; you know that there’s a market out there…

At the core of Canada's anti-Spam laws, which come into effect July 1, 2014, is the word "consent." Essentially, as we discussed yesterday in our…

One of the perks of working in technology, is that it lends so many tools that allows us to connect with our colleagues and clients from anywhere in…

Whether you're writing a theatre review or product copy for the web, the goal is the same -- to be persuasive. And the basic foundational elements to…

There are several ways to tell a story. Each of us interprets information in a different way -- some of us are better reading text, while others…