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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Don't Just Aggregate, Curate and Add Value

I was reading a few blog posts recently and something struck me as odd. I couldn't put my finger on why they rubbed me the wrong way. I mean, they…
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One of the ideas that we face the greatest resistance to when working with higher education clients is understanding that students are customers. But…
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Too often we treat our websites like storefront signs – long-term representations of who we are, updated only periodically. But are you really what…
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Digital Echidna has been working with a number of partners on a project called the Canadian Writing Research Collaboratory (CWRC), a project that…
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When you want to pack a lot of content in a prominent place on your site, Mega Navs often seem like the ideal solution. But before you make that…
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Paving the Way -- What Would You Tell Your 16-Year-Old Wannabe Developer Self?

If you could do it all over again, what route would you take to get you where you are now? What decisions and actions would help smooth out those…
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Proxies, advocates, and representatives are all welcome to participate, but when you want the best quality of information upon which to build the…
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