Your Best May Not Be Enough - Managing Customer/Corporate Conflict Online
We often talk about how businesses should respond to customers online. We talk about establishing action plans, response protocols, and single-points…
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Google Chrome OS is Aiming for the Cloud(s) ...
Last week the Google Chrome Operating System (OS) was announced, which will make us rethink traditional OS platforms - such as Microsoft Windows…
Intranet Benefits? How About a 25 Per Cent Productivity Boost and Engaged Employees?
It would seem intuitive that the more people talk, the more information gets shared, and the more involved your employees would feel, right? A well…
New Year, New Beginnings Built on a Customer-First Legacy
As we prepare to enter 2018, we at Digital Echidna are excited about what the future holds. This year is going to see a significant new beginning for…
Our Roots Extend Beyond the Forest City
At Digital Echidna, we want to use our knowledge and expertise to make a difference. As you’ve often heard my colleagues here say, the open-source…
Highlights from Acquia Engage Conference
The three of us were back at our desks this week having returned, all fired up, from the Acquia Engage conference in New Orleans. I’m back home in…
Your Internet Company Told You...What?
Last week, myself and the rest of the Echidna team attended DrupalCon Chicago, a conference for Drupal users, developers, designers and businesspeople…
User Journeys are Taking Off: “Plane” Thoughts on Personalization’s Future
For most people, spontaneity isn’t a big motivator to purchase something. Sure, there are impulse buys here and there (there’s a reason why gum and…
Digital Trends Spotlight: Grow Black Friday Email Performance with Segmentation
Email deliverability best practices shift during Black Friday & Cyber Monday. Maximize conversions while retaining strong email performance this holiday season.
Local Efforts Can Lead to Global Impact - Open-Source Lessons
One of the best things about working in open-source technology -- and, in our case, Drupal specifically -- is the fact that your local efforts can…