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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Can We Fake Authenticity?

Success in social media -- and, really, in all business-related actions -- comes from being true to who you are. But sometimes that seemingly clear…
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Echidna Blog

How to Receive an Accessibility Complaint

In my prior post I discussed the forbearance required of accessibility complainants. I will now cover the other side of the coin: the response I'd…
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Echidna Blog

Voices Carry - How Personal Should Your Business Get?

Thanks to our always-connected North American business environment, our personal lives often include business – but how often should your business get…
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Echidna Blog

A Day in the Life of a Digital Project Manager

Being a project manager is at times similar to being a parent, or so I am told. Picture this -- it’s Sunday night and you have three kids: one kid has…
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Echidna Blog

Real Talk on Plain Language

Why does plain language matter? Especially in Canada where we have such a high literacy rate, doesn’t everyone know how to read and comprehend content…
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Why does AI first keep failing?

AI First is a Hot Topic. AI Second is the Right Way.

Author Brendan Raybuck Every conference keynote, every vendor pitch, every LinkedIn post — the message is the same: put AI at the center of everything…
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Northern office

Canadian Agency Northern Commerce Brings Home Google's Highest Award

For Immediate Release: LONDON, ON – October 7, 2019 — Northern Commerce is the winner of the 2019 Google Premier Partner Award for Growing Businesses…
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Echidna Blog

Big Wins, Strong Gains, a Bright Future

It seems appropriate, given what the coming year is, to look back with clarity on the year past. After all, hindsight is 20/20, so with that…
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Echidna Blog

Many Things Have Changed, But Our Canadian Pride Isn’t One of Them!

So where’s the giant inflatable igloo with the movie? As we celebrate our 151st year of Confederation, lots has changed around these parts. Last year…
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Echidna Blog

Virtually Scrubbing Up: Pre-’Surgery’ Site Speed Checklist

Just as with medicine, when you’re trying to fix site speed issues, you want to ensure that you’re curing the cause -- not just dealing with a symptom…
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