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Echidna Blog

Choosing Your Own Adventure Can Lead to Business Growth

When it comes to marketing content or trying to draw attention to your company or product, many lament that there are no original ideas left. First…
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Echidna Blog

Thoughts On Drupal 8.8 Minor Release

Drupal 8.8 released yesterday, December 4th. This will be the last batch of new features before Drupal 9 drops June 2020. All that is left is one…
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The Changing Media Mix

Ipsos Reid released a new poll on November 11th, stating that the media mix is changing for marketers. Marketing Professionals were part of this poll…
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Twitter’s Pinocchio Theory

The truth about how to build success with your social efforts is right under your nose. But if you ignore the Pinocchio Theory, it can be difficult to…
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Books, travel and now Canali from Harry

Just a few years ago, Harry Rosen Inc found that consumers weren’t ready to buy its luxury men’s wear online. They worried about using credit cards on…
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eCommerce Statistics and Consumer Trends for Black Friday 2021

Consumer behaviour has shifted greatly in recent history, propelled by the COVID-19 pandemic initiated in 2020. Health and safety measures led to mass…
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Echidna Blog

Moving House: Planning to Migrate Your Drupal Website

Think about moving to a new home. No matter how carefully you pack, you wouldn’t expect everything to be clean, organized, and in place the moment you…
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The Positive Side to Bounce Rate

Did you know that a user can complete action on your website with just one click? I recently read an article on MeetContent.com that talked about “The…
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Let’s Talk About Sex, Baby

When it comes to developing content for your business’ Web site, does sex matter to you? Should it? Only if you believe the hype. Before I go any…
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