| Northern Commerce Inc.

Northern Digital Marketing Challenge at Fanshawe College.

Northern Supports Local Businesses and Fanshawe Students for the Fourth Year With Digital Marketing Challenge

FOR IMMEDIATE RELEASE Northern Commerce and Fanshawe College are partnering for the fourth consecutive year to support local businesses and Fanshawe…

The Case for Treating Your Students Like Customers in Higher Education

One of the ideas that we face the greatest resistance to when working with higher education clients is understanding that students are customers. But…

Full Accessibility in Ontario? It's Going to Take a Lot of (Already Delayed) Work

The impending arrival of a key deadline for Ontario's Accessible Employment Standard offers us a perfect opportunity to remember that if we want to…

Inline Form Errors - What They Are and Why they Matter

We’re delighted to share with you a second guest post from Mike Gifford, the president and founder of OpenConcept Consulting Inc., and a Drupal Core…

Don't Cry Beige to Meet an Artificial Content Schedule

What do you do when you have nothing to say? And how do you align that reality with all the (often conflicting) advice about how frequently and when…

Building a Future-Ready Customer Data Infrastructure: Types, Use Cases, and More

Today, brands can move beyond the traditional one-to-many personalization approach and deliver unique experiences tailored to each individual customer…

Walking a Book

It’s around 17 degrees Celsius in London Canada. The sun is out, there is a nice breeze. I walked to work this morning and logged my time into…

Board Participation - Sometimes You Need to be the Willow

In woodworking, a board needs to be relatively rigid and strong enough to support weight. In organizations, that weight-bearing responsibility remains…

Lay Down the Law to Keep the Trolls at Bay

Common courtesy is not always that common – especially when it comes to Internet discourse. While some so-called trolls enjoy playing games with your…

Kekkou Desu Mr. Roboto - The Perils Of Content Automation

One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…